IVRCC News

The Imperial Valley Regional Chamber of Commerce proudly hosted a Grand Opening and Ribbon Cutting Ceremony for RAW Cycling Studio, marking the official launch of the region’s first and only dedicated cycling studio. Located in the Imperial Valley, RAW Cycling Studio represents more than just a new business, it is a story of transformation, resilience, and purpose. Community members, Chamber board members, ambassadors, Dignitaries Representatives and local supporters gathered

The Imperial Valley Regional Chamber of Commerce (IVRCC), in partnership with the Small Business Development Center (SBDC), recently hosted the QuickBooks for Your Business  training series, an initiative designed to equip local business owners with the tools and knowledge needed to better manage their finances. This multi-session training welcomed entrepreneurs and business professionals from across the Imperial Valley Region, all looking to strengthen their understanding of

The Imperial Valley Regional Chamber of Commerce (IVRCC) proudly hosted a Grand Opening and Ribbon Cutting Ceremony for National Fastpitch Prospects LLC, marking a significant milestone for the organization and its growing impact on student-athletes across the Imperial Valley Region. Held in the City of Brawley, the event brought together Chamber board members, ambassadors, community leaders, and special guests, including representatives from the Office of Congressman Dr. Rau

The Imperial Valley Regional Chamber of Commerce is proud to recognize Divinne Designs  as the March 2026 Business of the Month . Divinne Designs continues to bring creativity, beauty, and thoughtful craftsmanship to the Imperial Valley through custom floral arrangements and personalized service for every occasion. Their work adds a meaningful touch to celebrations, milestones, and everyday moments across the region. Beyond their artistry, Divinne Designs plays an important r

The Imperial Valley Regional Chamber of Commerce is proud to recognize Bianca Antonio of Antonio’s Baja Catch  as the March STAR Award recipient . Bianca was surprised with the recognition during one of the most meaningful caterings of the year at the Day Out Center. Each year, Antonio’s Baja Catch honors a heartfelt birthday promise by serving meals to seniors in the community at no cost. The tradition has become a special moment of connection, generosity, and care for the s

The City of El Centro will host a ribbon cutting ceremony to celebrate the completion of the Southern Pump Station project  and the reconstruction and reopening of Danenberg Drive , marking an important milestone for local infrastructure and community development. City officials will recognize the completion of the project during a special ceremony, where community leaders and members of the media are invited to attend. Projects like the Southern Pump Station play an importan

The Imperial Valley Regional Chamber of Commerce recently joined the El Centro City Council meeting  on February 3, 2026 to recognize Sonia Carter , former Mayor of the City of El Centro, for her leadership and service to the community. During the meeting, IVRCC Chamber President Victor Nava  presented a recognition award honoring Carter’s dedication throughout her term as Mayor, April 2025 through January 2026 . Throughout her time in office, Carter demonstrated a strong com

The Imperial Valley Regional Chamber of Commerce is proud to recognize Yasue Maeda, owner of Klean Heifer , as the recipient of the February 2026 STAR Award . A second-generation soap maker, Yasue brings passion, care, and craftsmanship to every product she creates. Through her business, Klean Heifer, she specializes in premium grass-fed beef tallow soaps and skincare products made with intention and quality ingredients. Customers often share that from the moment they walk in

The Imperial Valley Regional Chamber of Commerce is proud to recognize Brickhouse Coffee  as the February 2026 Business of the Month . Brickhouse Coffee has become a welcoming gathering place in the Imperial Valley, serving handcrafted drinks, fresh bites, and creating an environment where community and conversation come together. Their café has quickly grown into a favorite spot for residents looking to connect, work, or simply enjoy a great cup of coffee. Through their comm

Downtown El Centro came alive in full Mardi Gras spirit as the 2026 Mardi Gras Parade & Street Festival returned with color, music, and community energy. On Saturday, February 21, 2026 , residents and visitors gathered from 5:00 PM to 9:00 PM  to celebrate one of the Imperial Valley’s most anticipated annual traditions. The parade kicked off at 6:00 PM , showcasing vibrant entries, local organizations, businesses, and community groups that proudly represented the heart of our

Artificial intelligence is no longer a distant concept reserved for tech giants. It is becoming a practical tool for businesses of all sizes, including those in the Imperial Valley. Recently, the Imperial Valley Regional Chamber of Commerce (IVRCC) hosted an AI Tools & Ethics Training led by Wendy Molinares. This event brought together 12 local business professionals from small and large organizations across the region to explore how AI can support business operations while r

Joining a chamber of commerce is more than just adding a name to a list. It’s about unlocking opportunities that help your business grow and thrive. The Imperial Valley Regional Chamber of Commerce (IVRCC) understands this well. On February 17, 2026, IVRCC welcomed new members who joined between August 2025 and February 2026, along with existing members eager to refresh their knowledge on how to get the most from their membership. This orientation session offered a clear road

On February 6, 2026, the Imperial Valley Regional Chamber of Commerce welcomed community leaders, business partners, and military representatives for the 19th Annual Air Show Gala – Wings of Elegance , an evening dedicated to honoring the service and leadership of the men and women of Naval Air Facility El Centro . Each year, the Air Show Gala serves as one of IVRCC’s premier signature events, bringing together the Imperial Valley community to recognize the strong partnership

The Imperial Valley Regional Chamber of Commerce is proud to recognize Camilo Limon, owner of Mudra Body Piercing , as our January 2026 STAR Award Recipient . The STAR Award honors individuals and businesses who demonstrate outstanding professionalism, service, leadership, and commitment to the Imperial Valley Region. Camilo is recognized for his professionalism, strong commitment to safety standards, and dedication to delivering high-quality body piercing services. At Mudra

The Imperial Valley Regional Chamber of Commerce is proud to recognize Southwest Security Company  as the January 2026 Business of the Month . Southwest Security Company continues to set the standard for professionalism, reliability, and community commitment across the Imperial Valley. Founded by owner Jason Jackson, the company has been a strong supporter of the Chamber since its early years and remains actively engaged in regional collaboration and service. Known as a trust

The Imperial Valley Regional Chamber of Commerce proudly celebrated a major milestone with the 20th Annual Westmorland Honey Festival , a cherished community tradition that brings together agriculture, local businesses, and families from across the Imperial Valley. Traditionally held each November, the festival was postponed due to weather conditions and successfully took place on January 17, 2026 , continuing a celebration that has honored the region’s beekeeping heritage fo

The Imperial Valley Regional Chamber of Commerce is proud to recognize the Imperial County Historical Society Pioneers Museum  as the December 2025 Business of the Month . The Pioneers Museum serves as more than a guardian of Imperial Valley history. Through cultural exhibitions, educational programs, and preservation efforts, the museum brings together stories from the past and present, creating a space where history is experienced, shared, and celebrated by the community. T

The Imperial Valley Regional Chamber of Commerce is proud to recognize Tyler Brinkerhoff  as our December 2025 STAR Award Recipient . The STAR Award honors individuals who demonstrate outstanding leadership, professionalism, innovation, and commitment to the Imperial Valley Region. Tyler is recognized for his strong leadership, collaborative approach, and dedication to preserving and advancing historical records through digital innovation. His ability to bring people together

Holiday spirit filled the streets of downtown El Centro as the community gathered for the 79th Annual El Centro Christmas Parade and Festival  on December 6, 2025 . Families, local businesses, and community organizations came together to celebrate one of the Imperial Valley’s longest standing holiday traditions. This year’s theme, Magical Christmas Trees Light the Way , set the tone for a festive evening filled with colorful parade entries, music, and the joyful energy that m

The Imperial Valley Regional Chamber of Commerce is proud to recognize Gil W. of Southwest Security  as our November 2025 STAR Award Recipient . The STAR Award celebrates individuals who demonstrate professionalism, dedication, and a commitment to strengthening the Imperial Valley Region. Gil is recognized for going above and beyond in his role at First Foundation Bank in El Centro. Known for welcoming every visitor with kindness and professionalism, he ensures each guest fee